Grumo Media We create awesome product demo videos


How to Create an Awesome Demo Video for Your Business

After creating several successful demo videos I have learned great techniques to produce awesome explanatory videos with very little budget.
I have also learned that most startups cannot afford to spend $3k to $10K to have a professional video produced.
This saddens me because every startup can tremendously benefit from having a great demo video explaining what they do.

So to help the startups of the world tell their stories in a unique and fun way I have produced a concise and easy to follow online videotutorial course that will help you learn everything I know to produce great videos like the ones you can see on this website.
(To get a very special discount on this series make sure your register early at the end of this post.)

NOTE: if you already subscribed to the course you can login to it HERE.

Why a great demo video is super important for your company?

A great demo video helps the founders promote their startup and explain their product or services better than any text, images, website could ever do. A great demo video is the best most efficient way to tell your story so anyone can understand and take the time to listen to it.

A great demo video acts on your behalf as an elevator pitch for your company so you don't have to repeat your story over and over to customers and investors. Let the video tell your story so you can concentrate on building a great product.

I have the knowledge and experience to help startups tell their story. I have a passion for startups being one myself so I decided to share my knowledge to help you learn how to create a great demo video yourself.

Whether you are a founder that wants to take that boring screencast video to the next level or a video producer that wants to learn how to produce awesome animated videos for your clients, this video tutorial will ensure you learn everything there is to know to produce the most effective explanatory video possible for the least amount of money.

Everyone is using video to promote their startups, are you?

Well established companies such as,, and even Woody Allen have completely removed all the clutter from their home pages and replaced it with huge video players showcasing their products and services.

Why are so many startups using video? because video works, but only if it is a well written and produced video and that is exactly what I will teach you if you take this super cool course 😉

What will you learn?

The online videotutorial course is called "How to Create Awesome Demo Videos" and is broken down in several chapters:

  • Script writing: learn to create simple, compelling, effective scripts in less than 2 hours
  • Storyboarding: learn to convert your script into a storyboard even if you have no illustration skills whatsoever
  • Illustration: learn how to use Adobe Illustrator to create simple yet cute illustrations for your animation
  • Animating: learn to use After Effects to rig and animate your illustrations
  • Voice over: learn how to record great voice over audio with no budget or where to hire great voice over talent. Watch this Example for free.
  • Sound FX: learn the best places to find free or very cheap sound effects for your animation and also learn to create your own sounds effects at home.
  • Editing: learn how to put animation, audio, sound, all together with Final Cut.
  • Delivering: learn the best ways to compress and deliver your video
  • Promoting: learn great social media marketing techniques to promote your video and increase your chances of it becoming viral.

Save over 49% off regular price if you register today!

The course is regularly $297 but if you register before May 31, 2017 you'll pay only $150 which is over 49% less!
The course is made up of 81 HD videos (over 10 hours of instruction) and contains all the source files used to do the examples explained.

I am extremely excited to share all my experience and tips and tricks on creating awesome demo videos with you.

This is a very unique opportunity to learn about a very on-demand craft that will help your startup get the attention it deserves!

To get access to the complete course just click the PayPal button below.
(After your purchase you will be given an exclusive access code and link to view the videos.)

I am confident you'll love it but if my sexy Spanish accent gets to you just contact me at and I'll refund you no questions asked.

Here is what some people have to say about Grumo's demo videos:

Ashton Kutcher sharing his love for Grumo Media on Twitter:

Posted by Ashton Kutcher on Jan 08, 2011 around noon.

For more on Ashton Kutcher Tweet click [HERE].

Ashton Kutcher sharing his love for Grumo Media on Facebook:

Ashton Kutcher post on Facebook to a Grumo Video

Twitter Love for Grumo videos

Love for Grumo Media\'s Hipmunk video on Twitter

To get access to the complete course just click the PayPal button below.
(After your purchase you will be given an exclusive access code and link to view the videos.)

No risk, 100% money back guarantee, anytime, anyhow, anywhere, forever and ever.

Student Testimonials

Here are some testimonials from happy students with links to the videos they created after taking my course:

"The Grumo course gave me the behind the scenes to the production of the video from start to finish. Which demystified all the misconceptions I had, of a huge budget- incredibly talented marketing geniuses needed to create a video such the once I've seen. So I got all the CONFIDENCE I needed to tackle the task, and on top of that all the TOOLS and METHODS necessary to do so with a winning formula"
Fabian Pallares - Collective Change (watch video)

"I really enjoyed the course and am very proud of the result! So Miguel you rock! Thanks"
Jonathan Surinx - Olumpo (watch video)

"The course was even more awesome than expected. While I thought the main thing I would get out of it was the technical stuff (and I did) what I REALLY got out of it was how to write a great script and storyboard, and how to add the LOVE. And the best part was that the course was so entertaining! I'm not sure whether you're a better producer, teacher or comedian. Either way, keep up the great work!"
Justin McLeod - Hinge (watch video)

"I'd recommend your course to anyone! it's good even for back-end developers zero experience design nor animation."
Pablo Albrecht - Belongins (watch video)

"I wouldn't even have TRIED this without your awesome course. You really inspired me and also made me feel like it was "possible".
Todd Rimes - Handpik (watch video)

"The most useful help I received from the Grumo course was:
- How to design a good script (statement of problem, solution, explanation... in the right proportions) with the 7 SUCCESS rules in mind. Really good stuff, and simple to apply. I was most impressed by the need to generate warm, fuzzy feelings and make people laugh. This is key.
- The After Effects tutorial was invaluable, I had no clue how to do this kind of animation before, that section of the course had many small tips to get started right away, rather than going through thick books about the software. The high-def videos for the rigging and animation were a good idea because viewed fullscreen, it looks almost like a live screen of the application."
Gabriel Ross - GR Sites (watch video)

"Miguel's course gave me very concrete technical advice on how to write the script, how to record the voiceover, how to look for talent and how to edit. Lastly, it gave me the confidence to think that I could write a script and create this project."
Seth Price - TurlyTag (watch video)

You can see the entire list of sample student demo videos and full interviews with them at

To get access to the complete course just click the PayPal button below.
(After your purchase you will be given an exclusive access code and link to view the videos.)

Please contact me at if you have any questions regarding this offer.

Peace, love and cookies 😉

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  • @ grumomedia Love the videos you make!! Wish we could afford you but we’re making one inspired by your videos! Thanks Miguel… You are awesome!!

    • Thanks! It makes me very happy to hear that. Please send me the video when you are done, can’t wait to see how awesome it is!

  • Hi there!! I really appreciate your contribute as we are also creating Demo Videos. I have some doubt that this is a job for everyone … the creativity is hard to teach!!
    Good luck anyway to every body! Best,

  • David

    Just bought the online class. So freakin’ excited. I love your work. We are launching a website to gauge customer interest in 3 weeks at an IT conference. This is going to totally help. (Lets just hope I can get it built by then!)

    • Thanks a lot David! I hope you learn a lot and can create an awesome video!

  • Hey, Miguel:

    Thank you so much for the course!  I’ve learned more in the last three weeks about animation and video than I have in all my previous career in multimedia — thanks to you!  I am launching my own startup with my own money, so I couldn’t afford to hire you; but I *could* afford your awesome course.  Here is the result:

    Thank you, thank you, thank you!  I couldn’t have done it without you!

    ~Todd Rimes

    • Awesome Todd, I loved the humor!
      I am so happy you learned some useful stuff to produce your own demo video.
      Thanks for sharing and for taking the Grumo course!

  • Dani

    Hi, your videos are greatm i was wondering, what kinf of programs do you use in order to use your videos?

    • Hi Dani, we use Illustrator to create the graphics, After Effects to do the animation, and Final Cut to bring the animation, voiceover, and music together. We cover all of them in this animation course.

  • I entered my spur of the moment video made with the help of a friend but I think it would have been even cooler the Grumo way.

  • Hi. Just purchased your new video series and they’re great! I am an instructional designer who works primarily in Flash…but always looking for new techniques both in my “day” job and my freelance work. Thanks so much.

    • Thanks so much Kary! I hope you learn lots and when you are done with your demo video please share with us. Cheers!

  • Pirca

    What if I don’t have Adobe softwares?

    • Hi Pirca,
      Thanks a lot for your interest in the Grumo Course!
      In the course I teach the exact process we use at Grumo Media to produce all the videos you see on our site.
      The main software we use for animation is Adobe Illustrator for illustration, Adobe After Effects for animation, and Final Cut for video editing.
      All the Adobe products can be downloaded for free for 30 days and work on both PC and MAC.
      However, if you are using a Windows PC you can use Adobe Premiere for video editing instead.
      Or use Windows Movie Maker for a simple iMovie alternative.
      There are some free alternatives to Illustrator and After Effects:
      For illustration you can use Inscape
      For animation you could use CineFX (more alternatives here->
      However , I really recommend you use Illustrator/AfterEffects/Final Cut combo if you want to get serious about animation as they are the tools most professionals use nowadays.

  • Riley Edwin

    (To get a very special discount on this series make sure your register early at the end of this post.)

  • Hailey Wayland

    This saddens me because every startup can tremendously benefit from having a great demo video explaining what they do.

  • Hailey Wayland

    This saddens me because every startup can tremendously benefit from having a great demo video explaining what they do.

  • You are awesome. You talked about my actual need. I will get in touch with you. Thanks !!

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  • Mike

    Why don’t you use Premier Pro for video editing?

    • Hi Mike, Final Cut is the tool I learned video editing with but you can use Premiere of course, specially the last versions which are very similar to Final Cut. Many of the shortcuts are the same or can be made the same for both applications too. Cheers

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  • Filmys

    Just don’t make a demonstration or ad video like this

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  • kit

    Great post. Your product offers a lot for creating a demo. I came across this video about Top 10 Best Practices on product demo, I thought might be useful also to you guys.

    Here’s the link:

  • Pingback: Product Demo Videos | Say NO to boring demo videos! « Grumo Media()

  • All the Adobe products can be downloaded for free for 30 days and work on both PC and MAC.

    Fourneau Bruleur de Graisse

  • pocopro

    Is this course still available using Keynote rather than After effects?

  • Steve Johnson

    Good one. People are more likely by more than double to take action by watching a video.

  • Aron

    Hello Miquel. I love your promo videos and got me interested in possibly doing one for my company. Can I ask you if you can use Imovie instead of Final Cut? Whats your opinion on that?

    • Thanks Aron! The editing part in demo video production is quite basic so you can use any video editing program including of course iMovie! Cheers

  • create an animation

    Hi Grumo
    I really love your work and the way you mold your words in to a live character . keep up the good work

  • Levi

    Miguel we are doing a school business projetct which is a nig part of our gsce course, we need to produce a commercial too for our product. I wantto create a really good demo which can introduce all features of our product, but i only have 3 weeks , is this time enough to produce a demo

    • Hi Levi, three variables determine how long it takes to produce a video. Your experience animating, the duration of the video, and the complexity of the animation.
      So if you (or the person you hire) is a fast animator, the video is less than 90 seconds long, and the animation is simple (2D only with few assets) then you can produce a fairly good animation in 3 weeks. Otherwise it will take longer or you’ll simply have to compromise quality for speed.

  • Venkat

    Got a question. Looks like you are going to teach making demo videos. How about, I am not interested in learning but just need one demo video for my website. Do you do this…if yes what are the charges.

  • Kingsley

    Hello grumo am kingsley from Nigeria i love u course on WordPress is awesome but i to knw if their is any plugin that u can use to lock your so that before vistors access that page the have to put in the password you gave to them. Plzzzz i need it