Microsoft just released a demo video for the long awaited Windows 8 OS.
I think the video is very simple, low budget, but effective. Also It is very surprising that a multi-billion corporation would not spend hundreds of thousands of dollars on a video for such an important product.
However, seeing that it already has well over 2 million views after only 2 days tells me they did something right.
Let me explain why I think Microsoft did the right thing by going low budget on this one. But first, let’s watch the video:
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UPDATES:
2011-06-03: GeekWire picks up this article HERE.
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It’s and interesting way to show off Windows 8 but shows that it’s cheap. The audio is terrible and it has nothing that makes me say wow I can’t wait to try that. After about 30 seconds if you don’t care you’re going to turn it off. Why should I buy something from a business that dosen’t care with what they are putting out there? When your trying to selling something that is can make amazing videos, graphics, sound, etc… spend the money and make it look great.
Hey Brad! I am sure they will also create professional version if they haven’t done so already. Still, it is pretty amazing it has accumulated over 2MM views in just a couple of days.
I agree though, it does make the brand look cheap but at the same time, the raw homemade more human look is the very reason why it caught my attention.
Agree it does make it have a more ‘human’ vibe. And maybe it was a great way to show off the service but think they could of spent a little bit of money and just fixed the audio. 🙂
haha! true, but you and me notice things like bad audio more than most people because we are perfectionists! that’s what we get paid for!
that was indeed smart. they need to put more things like these out there in social channels to keep their customers interested with something fresh.
WTH maybe i like it too cuz my apartment is a mess aswell lol.