Ashton Kutcher tweets his love for Grumo
Just one day after I posted my latest grumo for PadMapper.com the awesome Ashton Kutcher posted on his Twitter: “this might be my favorite instructional video ever… http://www.youtube.com/watch?v=eN8nDVGfdZM”. Here is the screenshot of the Tweet: At the time Ashton tweeted about my video he had just over 6 million followers. Within 5 hours that tweet [Read More...]
How to Create an Awesome Demo Video the Grumo Way
After creating several successful demo videos I have learned great techniques to produce awesome explanatory videos with very little budget. I have also learned that most startups cannot afford to spend $3k to $10K to have a professional video produced. This saddens me because every startup can tremendously benefit from having a great demo video [Read More...]
Step by step guide to produce a promo video
Listen to this article read by Miguel Hernandez, Grumo’s CEO HERE: Producing a 1-1.5 min animated promotional video takes more effort than meets the eye. What millions can enjoy during those fleeting seconds of informational entertainment it is actually the result of several weeks of hard work. How hard really depends on the complexity and [Read More...]
Why every website needs a great explanatory video
Video on the web is a hot trend on the Internet today. Not just pure video for entertainment such us cute kitty videos or fart videos, but promotional videos as well. In fact, almost every website in this world can benefit from a short concise explanatory video. A lot of people create their own demo [Read More...]
How To Create Videos That Get You Customers – Mixergy Interview with Miguel Hernandez of Grumo Media
Last week I had the great honor to be interviewed by the great Andrew Warner on his Mixergy.com show. Andrew has interviewed hundreds of very successful entrepreneurs and visionaries, among them Paul Graham, Jimmy Wales, Tim Ferris, Gary Vaynerchuk and many more. I have been a total fan of Andrew’s interviews for over a year [Read More...]
How to create a great product demo video using Keynote
So need you a video to promote your startup but don’t have enough budget hire a studio to produce a custom demo video. No problem, here is how you can use Keynote to create a great looking demo video and save thousands of dollars. Other than your time and the cost of the software (less [Read More...]
Here is proof that landing page videos rock – inDinero doubles conversion rates
InDinero.com, the online financial dashboard for businesses created by 21 year old Silicon Valley wunderkid Jessica Mah, has come forward with some hard evidence that using video on their homepage has helped double their conversion rates. inDinero has spent two months doing rigorous split testing between a more traditional landing page design and a page [Read More...]
Thank You Message from Grumo CEO
After one year in business Grumo has gathered over 500 loyal and awesome Facebook fans. On behalf of the Grumo team I want to thank all of you for having joined the Grumo family, including our dear clients, Grumo students, friends, and every single one of you. Especial thanks go to my two most loyal [Read More...]
Miguel Interview by Siosism
If you have ever been curious about Grumo Media, its Founder Miguel, or starting your own company, then I really recommend you grab a coffee, tea, or Jack Daniel’s and watch this interview. During the interview Miguel shares lots of insights into how Grumo got started, managed to grow the company, and great advice for [Read More...]
Grumo Ad: We Chainsaw Your Explanation
Last week we released our first trailer. This week we release our first Grumo Ad. We had this on the back burner for over a year but finally managed to make it happen. Ok, so if anyone asks what Grumo does, Boom! just show them this 40 sec video and you’re done! In fact, this [Read More...]
New Grumo: FlexPod
FlexPod integrates the best components from industry leaders like NetApp, Cisco, VMware, and Microsoft into a single and reliable datacenter architecture. With FlexPod your IT team won’t need to spend weeks around a whiteboard reinventing the wheel every time to you need to fine tune performance and scale your datacenter. They’ll be able to monitor [Read More...]
Grumo Media Trailers
We’ve put together our first 30 sec trailer ad for Grumo Media. It is made of a series of shots from some of our most fun projects with my voice explaining what we do in a few words. Picking the right music for a video is always a challenge and in this case we chose [Read More...]
Great Bridge Group
Great Bridge helps you earn money for buying lipstick, red wine, dark chocolate, or anything really. You just register any credit or debit card at GreatBridgeGroup.com and just like that, you can earn up to $240 / year. The program doesn’t track what you buy, just where you shop and how much you spend. And [Read More...]
What is Watsi.org
Watsi is a non-profit organization that combines donations as small as $5 to fund low-cost, but high-impact medical treatments. What does this mean? It means they choose candidates where the treatment is not too expensive, it is likely to be successful and it will significantly change that person’s life. In short, the treatment will make [Read More...]
New Grumo Student Explainer Video: LeadConverter
Philip Petrescu and his team took Grumo’s animation course to create an explainer video for their startup Lead Converter. They actually got me to record the voice over for them and here is the result: Philip tells us a bit about the process of creating his first demo video: How long did it take to [Read More...]
Life with Grumo: The Blank Stare
This article is part of a blog series where Beth (Miguel’s wife) shares some of her thoughts and experiences being married to Grumo’s eclectic founder. Since I met and married Miguel I have spent a lot of time talking to myself. Just to be clear, I don’t mean to be talking to myself. I actually [Read More...]
10 Things You Need Before Getting a Demo Video Produced
“Am I ready to make a video?” This is a question we get asked a lot so we decided to create a list of some of things you should have in place before you make your video: 1. Your baby is ready. Believe it or not some people ask for a video as their product is [Read More...]
Meeting Grumo’s exacting standards by Grumo Student Bill Coughlan
This is one of the best executed demo videos we’ve seen from a student after taking our After Effects animation course. Bill Coughlan spent a month of hard work perfecting his animation and eventually came up with this great demo video: Bill shares with us how the production process was for him: How long did [Read More...]
New Grumo: Repost
Explainer demo video produced by http://grumomedia.com Whether you’re a big time publisher or a blogger, your business is content – and you want everyone to see it. But…content pirates can steal your hard work, and you can lose potential ad revenue-and page views. Even if the good guys link to your content, only 2% of [Read More...]
New Grumo: TownCenter
TownCenter is a one-stop solution for managing all of your online business profiles on all the big sites like Google+ Local, Facebook, Twitter, Yelp, Foursquare, and tons more. Demo video produced by http://grumomedia.com
New Grumo: LIGHT
With LIGHT you can merge your entire digital life, organize and share it with others in one private place accessible by web, mobile, or desktop. Explainer video produced by http://grumomedia.com
Beth
This article is part of a blog series where Grumo attempts to define common terms in a nonsensical and sometimes politically incorrect way. Please do take all statements with a grain of salt or acetyl-para-aminophenol. Beth is a nocturnal free dancing spirit living in a beer bottle made of semi transparent indulgence. Her long body, [Read More...]
How to Create an Awesome Demo Video in Keynote
Professional animation software like After Effects, Flash, or Maya is expensive and too complex to learn. I know because many of my previous students struggled learning how to animate in After Effects. Well, It turns out that you can do about 90% the same with just Keynote! Don’t believe it? I actually went ahead and [Read More...]

